There aren't many companies that can say the boss literally put his ass on the line to prove his products safety. But Draggin Jeans can.

Founder of the iconic motorbike apparel brand, Draggin Jeans, Grant Mackintosh tested the limits when he hit Calder Raceway to literally be dragged along the asphalt wearing a pair of his jeans. And in doing so he put his money where his mouth was, and proved to the World of manufacturing that Draggin Jeans were everything he declared them to be.

Today, after 20 years of innovation and performance in the lab and on the road, Draggin Jeans is respected by its fellow motorcycle riders around the world.

Back then, in the not too distant 1990’s, Grant Mackintosh was a jean manufacturer who was determined to introduce the highest safety jeans that riders could wear with confidence on their motorcycles.

It took years of testing and research for Grant to find just the right recipe. Grant is still focused on the search to fine tune an already incredible recipe. “I continue to learn about the science of the product, and further develop the most technically advanced motorcycle jeans in the world,” Grant says. The initial drag test - the visual of a young Grant Mackintosh being tied to the back of a Holden, via his feet and increasing speed at ten kilometre increments is hard to shake… as is the picture of an alarmed family at home. The jeans performed remarkably, and the boss was OK.

“I got up to 100 kilometres an hour,” says Grant. Grant Mackintosh repeated his incredible feat a few times during that early Draggin era, before a stunt man was called in for the honors in subsequent testing.

But back to the jeans. From those early moments of pure Aussie madness, Draggin Jeans are now the only CE Approved jeans in the world. CE or Conformité Européenne, translates to European Conformity and is a universally recognised symbol of product quality and durability. During the stringent CE testing, the Draggin C-Evo Jean was put through its paces to replicate the same abrasion and impact experienced during a motorbike rider’s accident. It passed and exceeded all tests.

But let’s take a closer look at the jeans themselves and what makes them the ‘awe’ of every man and woman with a bike. The science behind the jeans is all in the lining. The lining is knitted in a particular way that the loop of the weave faces the road. What that means is that when the rider is sliding, during an off, the knit of the fabric acts to dissipate the heat away from the body. It slows you down so that you don’t get as much friction, thus minimising injury by as much as 300%.

It’s that lining that represents a revolution in fiber technology, Draggin's exclusive Roomoto™ lining — a soft, breathable, flexible and non-allergenic protective material that outperforms all others, time and again.

All of our products are manufactured under the strictest quality control, are constructed with high quality natural fibers and are lined along all major crash points.

Everyone in the company is committed to making jeans that provide World leading protection. We make jeans for the riders and our passion is significant. Grant’s ethos has always been to enhance the pleasure and safety of motorcycle riding.

We chose to focus on safety and confidence. We’ve made a promise to never compromise on safety. That choice has brought great return and the accolades gain momentum each year. Ride Free. Ride Draggin.